7 types of digital marketing agencies and what they do
Digital marketing is a multifaceted strategy aimed to target, reach out to, and build relationships with customers online, across a broad range of channels, ultimately getting them to make a purchase and more purchases in the future. The results of digital marketing are dramatic. Blogging alone can help brands bring in 67 percent more leads compared to those that never post. SEO also boasts a conversion rate of 14.6 percent, which is dramatically higher than the 1.7 percent conversion rate that traditional outbound methods deliver. Digital marketing consists of the following tactics: Content Marketing Search Engine Optimization (SEO) Video Marketing Mobile Marketing Online Advertising Email Marketing Social Media Marketing A digital marketing agency in Nigeria employs a wide variety of different tactics, strategies, and online tools to help a business attain its marketing and sales goals. This can make planning and executing a successful digital marketing campaign a challenging p